Building a great company is a marathon, not a sprint. Each week Krista Ankenman and her team at TANK New Media take on growth challenges, explore technology, and interview business leaders dedicated to growing better through continuous improvement. If you’re ready to build repeatable and scalable systems to drive your business forward, this podcast is for you.
The following is a complete transcript of this episode of the Manufacturing Growth Podcast. Enjoy the episode!
Hi, this is Krista Ankenman, Co-founder, and VP of Client Experience at TANK New Media and as a business owner, I understand the growing pains that come with scaling a business. Ten years ago, my husband and I started TANK New Media just the two of us. We had to build our client base up from scratch and learn as we went, but as we did, our internal team helped meet our client demands.
In 2019 we acquired another inbound marketing agency to help grow our client base and our internal capabilities and plan on continuing to scale strategically in the future. Over the last ten years, we have worked with many clients to help them overcome pain points that many of us in business have come across — marketing isn't attracting enough leads or sales isn't being as effective as they should be or even operation that's causing a strain on customer service. If these challenges sound familiar to you, you're not alone. That's why our team at TANK New Media decided to start a weekly podcast called Manufacturing Growth.
This will help other leaders identify growth challenges and opportunities within their organization and create systemized ways to solve those challenges to create predictable success and scalable growth. This podcast will explore ideas technologies automation opportunities methods and processes with the industry experts that will help all of us build scalable systems to drive our businesses forward. At the end of the day, growth challenges are good but having the right tools and partnerships in place at the right time will help all of us manage growth in a healthy way that benefits everyone. Be sure to subscribe to this podcast to learn more.
Co-founder & VP, Client Services
Krista also has more than a decade of professional experience under her belt. Her expertise lies in graphic design, project management, and digital marketing for both high-profile and growing businesses. Currently, she functions as the VP of Client Services and lead strategist.
Building a great company is a marathon, not a sprint. Each week Krista Ankenman and her team at TANK New Media take on growth challenges, explore technology, and interview business leaders dedicated to growing better through continuous improvement. If you’re ready to build repeatable and scalable systems to drive your business forward, this podcast is for you.
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